Domain Name Arbitration

After several minutes of pondering and looking at keyword analyzers, you find the perfect domain name for your new website.  You see if it is available through your desired domain name company.  When you find that it is, you get excited because it seems that it is going to be quite profitable for your site.  So, you sign up for it, thinking that it is up for grabs, since your domain name company has said it is available.

Then after a few months you get correspondence from an attorney saying that your new domain name has violated another company's trademark.  You are now stuck with a potential legal battle that could cause you to lose your domain name, your reputation and maybe even worse.  Fortunately, with domain name arbitration, there's a chance you can get out of such a situation and avoid any possible legal consequences.

What is domain name arbitration?  It is a process in which the complainant and the original holder of the domain name try to work out a reasonable agreement as to who actually has the rights to the domain name in question.  The arbitration in itself is done through the Uniform Domain Name Dispute Resolution Policy, (also known as UDRP).  This is a special arbitration method set forth by the ICANN (Internet Corporation for Assigned Names and Numbers) organization.  It is used for most domain name disputes, because it is cheaper and less time-consuming than 'traditional' litigation.

In order to initiate a domain name arbitration proceeding, a webmaster must go through a provider that has been approved by ICANN to handle such disputes.  Once the arbitration begins, the provider will first determine if the complainant has merit in their claim.  They will do this by evaluating whether the domain name in question is similar to a trademark or domain name set forth by the claimant.

They will then determine what rights the claimant has to the title along with whether or not the domain was chosen accidentally or with the intention of taking advantage of the claimant's brand popularity.  If it is found the domain name was chosen in bad faith, rights to it will be granted to the claimant.  Otherwise, the original owner will retain possession of the disputed domain name. 

If either party is not satisfied with a domain name arbitration proceeding, they can challenge the findings in a regular courtroom.  An example of this happened with Robert De Niro, when he tried to claim the rights to any domain name containing the phrase 'Tribeca.'  He is still in court trying to retain the rights to Tribeca.net, which has been claimed by another person.

In conclusion, domain name arbitration is a great alternative to avoiding taking a domain name dispute into a courtroom, at least initially.  There is the option to go to court if either side feels an arbitration isn't fair.  Yet, for most webmasters, the decisions made by the UDRP panel are good enough for them, since getting their consul is a lot cheaper than going to a judge.


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Choosing the Right Domain Name

Domain names are to websites as book covers are to novels.  If they are not interesting enough, or don't properly convey what a website is about, visitor will have no desire to enter them in their browsers.  Yet, excessive creativity doesn't make for a good domain name either.  Why is this so?  It's because if a domain name is creative but not keyword-rich, search engine bots won't be able to index it in search engine listings.  So, ultimately, your domain name must be both catchy yet search engine optimized.  This article will explain how you can achieve both objectives.

First and foremost you will need to find a popular search engine keyword that can be incorporated into your domain name.  A keyword analyzer can help you in this task.  These can be found pretty easily with a basic search engine query.  When you find one, enter in a keyword that best summarizes the purpose of your website.  The keyword analyzer will return different versions of this keyword.  If the more specific instances can also fit within the nature of your website, choose one.  This is because when it comes to search engine optimization, more specific keywords are better since they are less likely to be used by other webmasters. 

Now you can start selecting your actual domain name.  Most domain name companies will allow you to see whether or not your domain name is available.  If it is not available, it will return a list of recommended domain names.  Take advantage of this tool by first entering your selected keyword.  If your keyword as a domain name is not available, consider the suggestions the domain name company gives.  If the main keyword is still included in these suggestions and it ends with .com, consider it.  Otherwise, you will have to be more creative.

For example, you can use 'filler' words, numbers or phrases within your domain name to still include your selected keyword.  Fillers could be 'a,' 'an' or 'the.'  Search engines tend to not look at these words, so you still have a good shot at getting indexed while having a domain name that is memorable and catchy.  You can also consider fillers at the end of a phrase, such as '101'. 

What if you do these things and you still can't get .com?  Well, there are some situations where it is better to stick with a lesser-used extension because the keyword is just that popular.  Extensions that still get noticed include .net, .biz and .org.  Additionally, you can also consider using country or state-based extensions if you don't mind international or local-based marketing.  It's better to be number 1 in France's version of Google than to be number 200 or worse in America's version of Google. 

In conclusion, choosing a domain name that will get the right buzz from both humans and search engines doesn't have to be hard.  The keyword analyzer will help you with 90% of your domain name, while your wit with fillers can help you the other 10%.  And, if after an immense amount of pondering, you still can't get the .com, you can opt for other extensions. 


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Cheap Domain Names

In order for people to access a website, they must first enter in its associated domain name.  This is a word or phrase that denotes the name of the site and/or summarizes what it is about.  Even free web hosting companies offer domain names, but there's an essential difference.  With free web hosting companies, the domain names offered are in the form of third level domain names.

This means their domain name must be included when a person is trying to access the third level domain.  The only problem with this is that it makes a domain name long and hard to remember.  For this reason it's best if a person considers just buying their own domain name.  And with the availability of cheap domain names, it is possible to get one that is very affordable.

Cheap domain names can range from being completely free to around $6.95.  Usually free domain names that are worth anything are included with a web hosting package.  So, a customer is technically still paying a fee.  The other types of domain names that require a fee can be purchased separately without a web hosting package.  The prices for these start at $1.00 and go up from there.

When a person purchases a cheap domain name, the overall registration process is the same as it would be for regularly-priced domains.  This means that first they would have to see if their domain name is available.  To do this they must enter in their desired domain name in a special text box, then select the extension they want.  If the domain name is available, they are free to purchase it.  If it is not available, they will have to choose another domain name.  Cheap domain name companies will offer suggestions on alternative domain names when this scenario occurs.

Are there any downsides to using cheap domain names?  Unfortunately, yes.  If a cheap domain name company is unscrupulous, a person may never receive a domain name at all.  What happens is the company tells the customer to wait a few days for the domain name to become active.  However, at the end of the timeframe, the domain name still doesn't work.  And since the company is unscrupulous anyway, emailing customer service won't do anything.

How can a person ensure they don't encounter a fraudulent cheap domain name company?  First and foremost they need to check to see if it is registered with the Better Business Bureau.  This is an organization that ensures businesses are operating in a legitimate manner.  Secondly, they need to see if the company has normal contact information, such as an address and a telephone number.  Thirdly, they should see if the company has a bad reputation on message board dedicated to webmasters.  Of course, one may not always get an opinion on a particular company but if they do they will know to stay clear of it.

Yet, if a cheap domain name company is legitimate, there is no other disadvantage to getting a discounted domain name.  They work just like regularly priced domain names, so if a person has one available to them they definitely need to take advantage of it.


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All About The Invalid Domain Name

Invalid domain name is one of the common cases that happened under the domain name arena. Many machines have often noted some invalid domain names and that some errors on the domain name operation often surfaced.

Speaking of the invalid domain names, many resources have noted that if an invalid domain name is detected, you will eventually receive a message indicating the errors. These invalid domain name messages therefore play a somewhat important role in the place of the invalid domain names.

Some of the conditions that cause the emergence of the invalid domain name messages are greatly stated in most resources and one of those is when the Domain Name Service or DNS host name or the DNS domain name specified in the Transmission Control Protocol/Internet Protocol or TCP/IP properties contains invalid characters, which then makes an invalid domain name.

Also noted is when there is a particular problem with the internet service provider’s Simple Mail Transport Protocol server. This mentioned thing is said to be a server that is applied for outgoing mails. And another reason for invalid domain name message is the situation when there are invalid characters or spaces in the Computer Name box.

Outside of these grounds for invalid domain names messages, there are certain resolutions that most of the experts recommends for such dilemma. So, it is considered that if the main reason for the invalid domain name message is the DNS host or domain name contains invalid characters, it is important to you check that the DNS host name and the DNS domain name contain contains only valid characters. For particular mention, so to prevent the invalid domain name message, is to know that the valid characters for the DNS host name and the DNS domain name are letters A-Z, numerals 0-9, and the hyphen. However, there are also some instances that the period contributes a part for preventing an invalid domain name message since this is also used as a separator. In verifying the domain name system, many things or steps are involved and most of those are greatly technical.

However, if the cause of the emergence of the invalid domain name message is that there is certain problem with the SMTP Server, it is important that you wait for a moment of time, and then try to send the message again. And if you still receive the invalid domain name message, it is a right move to better contact your Internet service provider or ISP.

Such are just a few of the principles the surround the case for invalid domain names. So if you are really interested to know everything about it, you better try searching some resources that provide some of the technical procedures.


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All About The DNS Domain Name System

We all know that in the world of domain names today, the presence of the DNS domain name system is very much significant. It is interesting to know that the acronym DNS actually stands for Domain Name System/Service/Server. However, I will be using the term DNS domain name system here to provide you with a clear knowledge about the meaning of this particular thing.

The DNS domain name system is actually a powerful tool that contributes a great part in the domain name process. It is often described as an internet service that translates or transforms the domain names into an IP or Internet Protocol address.

Aside from knowing such basic function of the DNS domain name system, it is also interesting to learn that a basic possession of the DNS domain name system is caching. This property takes place in situations when a server welcomes information about a mapping, it caches that information. Therefore, with such function, a later question for similar mapping can use the cached output, and will not result to additional questions to other servers. And generally, the DNS domain name system applies the caching to optimize the cost of the search. But how does the DNS domain name system caching works?

In terms of caching, it is very nice to know that every server has a cache for currently applied names along with records of where the mapping data for a particular name was taken. So when a particular client is asking the server to determine a certain domain name, the DNS domain name system then does check if it has the power for a domain name, and if it does, the system doesn’t need to cache the information. However, if it has no authority for a domain name, the DNS domain name system then checks its cache whether the domain name has been resolved currently, and if yes, the DNS domain name system reports the caching data to its clients.

There are some instances that the DNS domain name system cache can be examined when the system cached the data once, but didn’t adjust it.  Due to the reason that the information about a certain domain name can be changed, the server may have inaccurate data in its caching table.  There is a certain value known as the Time to Live or known as TTL which is applied when to age the information. So whenever an authority responds to a request for a domain name, it then involves a Time to Live value in the answer which indicates how long it assures the binding to linger.


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A Simple Guide To Choosing A Domain Name

There has been much debate on which factors are the most important when determining what domain to purchase. Choosing a domain name should be deeply tied to the business plan and the vision of the company. A domain can be chosen for its advantages in Search Engine placement, a company’s brand, or as a description of a general term. One must consider a domains size, pronunciation, how memorable it is, and if the name is taken in other similar forms or extensions. For example, if one registers a domain.net, but the domain.com is taken and developed, creating a brand for domain.net would be very dangerous and might end up being confused for its .com counterpart.

Search Engine Placement Domains
The purpose of these domains is to rank high in the search engines, because the actual domain name contains the keywords being searched for. Search Engine domains are very rarely brandable, and are mostly used exclusively as side Internet properties to redirect traffic to the main site. A company who sells red widgets would benefit from acquiring red-widgets.com and redwidgets.com , because it is natural that people will remember such address, but most importantly, that domain name has a high probability of ranking at, or very near to, the top of a search for ‘red widgets’. A very popular tool used to find what is being searched for on the net is: Overture Keywords (http://inventory.overture.com/d/searchinventory/suggestion/)

Brand Domains
When coming from the offline business into the online, the obvious choice for brand domains is the offline brand name as .com and/or .country extension. Country extensions are used in countries were there is more popularity in their country extension than on the .com. In the case that no previous brand existed before moving online, one most be very creative into the approach of a brandable name. At this point, there are millions of domain names registered and many times, one finds that the desired domain is taken. There is a consensus among most Internet domain experts that the shorter the domain, the better. A domain that is about 5 letters long is highly desirable for a brand. However, the domain must sound right as well. Xyqpt.com would be undesirable, because it cannot be easily said or remembered to the general public.

General Term Domains
In the height of the Internet Bubble, general term domains were the most popular choice. Many companies failed, even though they had the generic word for their market. Companies like TheKnot.com refused to purchase Weddings.com, because they were conscious that they needed to focus on brand. Although this strategy worked for TheKnot.com, generic words have a value of their own that cannot be ignored. Like Search Engine Placement Domains, which attract a large number of visitors through search engine referrals, so do generic word domains. For this reason, generic word names are still very much desired and their value continue to rise. What should be learned about the Dot Com Bubble is that generic domains are not everything in a dot com business, rather they are a valuable (yet, not essential) component in an array of variables that make an Internet business a success. The current value of these domains, and other domains in general can be seen at an online publication that covers recent domain name transactions at: Domain Journal Sales (http://www.dnjournal.com/domainsales.htm)


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A Guide To Domain Name Registration

Are you considering doing business online? If you’re affirmative about that then, you need a home for your site on the Internet first, for that you’ll have to register a domain name.

A domain name provides your website an Internet address. Under the Domain Name System DNS, domain names are framed of the four elements – a server prefix, a domain name, a domain suffix or extension, and a country code (optional). For instance, www.jasssony.com is an example of a domain name where ‘www’ is the server prefix, ‘jasssony’ is the domain name and ‘com’ is the domain suffix.

‘Dot-com’ is an example of a top level domain extension. There are generic top level domains, gTLDs, and country code top level domains, ccTLDs. Register a domain name of your own. Many ‘Internet Service Providers’, ISPs and Web Hosts also offer free or bargain-rate domain services that essentially make a domain name an extension of theirs. For example, if the ISP is a fictional like ‘youneedweserve’, then the resulting domain name could be www.youneedweserve/jass/index.html. While registering your own domain name, make sure that the extension name should look like a professional one. With an extension domain name, you always have to change the ISP or web host.

Many people do not realize it, but it is a fact that the names on the Internet really matter. Choose a domain name that identifies the business and it should also be easy to remember; so many people type the names or partial names into search engines for finding the site that they are seeking for. Most of the best or obvious domain names are already registered by the people. You should also consider the facts when you are choosing a domain name for the online business and how to register a domain name. 

Registering a generic top level domain name or a country code top level domain, the things mostly depend on the market for the product or service. For example, if you are selling your product or services to USA, you can use the country code top level domain, dot-us domain. If you are marketing the products or services globally, you can choose to register the online business as a dot-com or a dot-biz.


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10 Tips For Accurate Domain Registration

You should think about registering a domain name before you actually do it. Many people come up with a catchy name, or feel the need to lock in their name, and rush out to buy a domain name. But there are several things to consider in your domain name. After all, your domain name is an extension of your business and your image—don't you want to project the right one?

These ten tips will help you to pick just the right domain name for you and/or your business.

1. The extension you select makes a statement to user about where you are and who you are aiming to attract. For example, .co.uk tells people you are operating out of the United Kingdom, and .ca tells them you are operating out of Canada. If that is important to you, then register accordingly. If you would rather give them impression of being a global company, or based in the US, then pick a .com name.

2. Use a reputable registration service. Unfortunately, some domain registration services are little more than a scam. They are only middlemen. You tell them the domain name you want, and they register it, for a fee higher than you would pay! In the worst case, they actually register the domain name using their information, so it becomes very difficult for you to do anything with your domain name.
Do some background research into the company before you register a domain with them.

3. Use keywords in your domain name. These will sometimes help search engines in ranking your website. For example, if you sell gourmet dog treats online and from your own store, but your business name is "Laura's Homemade Snacks," you might consider two domain names: one for your business name, and one for keywords. In this case you might select "gourmetdogtreats.com" as your domain name to represent to the search engines and searchers what you are about.

4. Short names are easier to spell correctly. What's easier to remember and type in: gourmetdogtreats.com, or laurashomemadeandgourmetdogsnacks.com?

5. Avoid trademarks from other companies. Companies have been known to sue website owners for copyright and trademark infringement, so be very careful if you try to play off an existing business. Make sure that you register a domain name in good faith, and think about the possibilities and connections that might exist between you and another business.

6. Avoid hyphens. Sometimes you must use hyphens because the straightforward name is gone. In that case, a better idea is to come up with a completely different name. The problem with hyphens is that users may end up visiting the wrong site. If you try to register gourmetdogtreats.com but it is already taken, you might choose to register gourmet-dog-treats.com instead. But you run the risk of someone trying to find you typing in the first address. This means you lose business. Better to try and register a name like homemadedogtreats.com instead.

7. Consider buying several different extensions so no one else can infringe on your success by registering a similar name. For example, if you register homemadedogtreats.com, you might also take .net and .org (with the same name), since these are the most popular extensions after .com. That way, no one can register homemadedogtreats.net and try to piggyback of your success.

8. Look for companies that offer telephone support. If you have trouble with your domain name, you need to be able to contact the company and talk to someone. If there is no phone contact, that may be a sign that you are not dealing with a reputable company.

9. Look for accreditations (i.e., ICANN). Reputable companies will seek out accreditations because they know it boosts their business image to be part of a group that enforces good business ethics and practices. Failure to have an accreditation does not necessarily mean the company is bad, but it could mean that. If the company you are looking at does not have an accreditation, make sure you check for other things like phone support, payment procedures, etc.

10. After you find a company you like, do a search on Google for "domain registration." Does your company of choice appear in the first couple of pages of results, or just via Adwords? If the latter, they may not have been around for a long time and may not be reputable. A legitimate company with a solid track record will be ranked in Google's search engine, especially within the first couple of pages. Beware of registration companies that you can only find in Adwords.

These ten tips will help you as you seek to register your domain name.


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Bulk Domain Name Registration

Most Internet marketing gurus know the importance of using a domain name.  However, only the experts use bulk domain names when marketing their website.  How do things work if one is using bulk domain names?  Basically, with the bulk domain name tactic, dozens maybe even hundreds of domain names point to one site.  The practice is completely legal, (since ICANN places no limitations on how many domain names a person can register), and could even boost search engine listings.  This is because search engine bots have more URLs they can find that relate to a particular website. 

So, how can a person get started with bulk domain name registration?  Well, if they have money, it's best if they go to a bulk domain name company.  These are better than traditional domain name companies, because they are specially designed to help webmaster better manage their bulk domain name campaigns.  With a bulk domain name company, webmasters can manage up to 10,000 domain names in just one account.  This includes placing them in related groups, alphabetizing them or viewing which ones are going to expire first.  An example of an excellent service offering these features is DomainNext.com. 

If a person doesn't have money, they will need to consider other means of bulk domain name registration.  For example, they could try to get maybe 100 or so domain names from domain name registrars charging just a dollar.  This would mean the initial fees would be $100, which is an affordable amount for most people.  They could also consider getting a series of free domain names.  However, they must be aware that many free domain name providers will places ads on a site as well as contain an extension that is not traditional.

There may also be a limit to how many free domain names a person can register.  Either way, webmasters may want to consider pointing free domain names to a second site that relates to whatever they are promoting.  They can advertise the domain name to their main site.  With this method they can take advantage of free bulk domain names without having to worry about bombarding their original site with advertisements.

It should be noted that if a person does not get free bulk domain names, they will have to pay renewal fees once their domain names expire.  If a person got a number of bulk domain names they can handle, this may not be an issue.  However, if it is, they can consider selling their domain names on domain name auction sites.  They will lose the marketing advantage, but at least they will get an opportunity to save money.

In conclusion, bulk domain name registration can be a way for webmasters to help corner the Internet market.  They can go about registering several paid domains and/or free domains.  Regardless, they should also make sure that their site contains other elements that make for good Internet marketing.  This includes being keyword-optimized and containing several inbound links.  Without doing these things, bulk domain name registration in and of itself will only bring limited results.


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Avoiding Trademark Infringement When Choosing a Domain Name

Many webmasters erroneously believe that just because their domain name registrar says a particular domain name is 'available' that it truly is.  This is not necessarily so.  Even if a domain name is physically available, it may not legally be open for use. Why? It's because there might already be a company that has the rights to the keywords used within the domain name.

If this happens yet the webmaster claims the domain name anyway, they are at risk of losing it through a domain name arbitration proceeding.  They could even be charged with trademark/copyright infringement if things get really ugly.  For this reason it's best to make sure the keywords used in a domain name aren't protected for someone else.  This article will explain how webmasters can make such a determination.

First, webmasters need to check and see if their chosen domain name resembles any existing trademark that is on the books.  They will want to do this before actually investing any money in the domain name.  To search existing trademarks, webmasters can visit the website of the U.S. Patent and Trademark Office which is USPTO.gov.  From here they can search a database that contains current trademarks as well as those that are pending.

If a domain name is similar to a registered or pending trademark, webmasters need to evaluate whether the domain name is still worth taking.  Usually, if a site is not selling the same types of merchandise or services that the other business is selling and the trademark is not popular, a webmaster probably won't get into legal trouble if they decide to go on and register the domain name.  To be completely sure, webmasters can run the domain name by a trademark attorney.  It shouldn't cost too much for an hour consultation.

Of course, if a webmaster would prefer zero percent risk, they can simply try to think of another domain name.  When they go about doing this, they need to be more generic and less creative in what they come up with.  Using search engine keywords for a domain name is one such strategy.  Webmasters can also look into using dictionary terms.  If all else fails they can take a generic term and combine it with a term that is less likely to be taken, such as their first and last name.

Either way, once a suitable domain name has been chosen, webmasters should consider getting it trademarked themselves, especially if they are using it to help brand their business.  With an official trademark, a webmaster has more legal power should another company try to take them to court.  And since there's no shortage of domain name bullies, (companies that try to steal profitable domain names from smaller enterprises), a webmaster should use all legal avenues available to protect the rights of their business.

In conclusion, by checking whether or not a domain name has keywords that are part of a trademark, webmasters lessen the risk that they will have legal problems in the future.  If there are problems, and a domain name arbitration proceeding does not rule in a webmaster's favor, they can turn to The Domain Name Rights Coalition. 


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All About Mobile Domain Names

When the Internet first came out it was restricted to a wired connection to a computer.  Eventually technology improved, creating wireless Internet.  At that point the Internet could be accessible through desktops, laptops and mobile devices without wiring.  This means that the Internet was now portable.  And as more mobile devices are getting created, consumers are exploring how to increase this portability.  In fact, wireless Internet has gotten so popular with mobile devices, domain name companies have created a new extension.  It's called .mobi. 

.Mobi is the extension of choice for websites that are being formatted for cell phones, pdas and other mobile devices.  It can be bought from most major domain name companies such as Godaddy or Network Solutions.  As far as registering a .mobi domain name, one would go through the same type of procedure that is associated with traditional domain names.  This involves first choosing a .mobi domain name and seeing if it is available.

If it is not available, the domain name company will offer suggestions on what a person can use.  Either way, the customer will be given another chance to select another .mobi domain name.  Once they get one that is not taken, they can proceed to purchase it.  The contract will last one to two years, depending on what they agreed upon with the domain name company.  When the contract is up, a person will have to renew their .mobi domain name if they want to continue to keep it.

So, why would a webmaster decide to invest in a domain name that is restricted to mobile devices?  Well, it's mainly because they get an opportunity to center in on a market that is relatively new.  Since most webmasters or companies are trying to take advantage of the .coms or the .nets, the .mobi has become somewhat forgotten.  This means that it is prime for search engine keywords that would normally not be available for traditional domain names.  It can also allow a webmaster a branding opportunity for their company. 

However, since a .mobi domain name means a webmaster is creating a website specially designed for a mobile phone, it cannot have the types of frills that it could have if it was being promoted on a computer.  Good mobile websites need to be mostly textual with very limited number of pics, (if any).   Granted, plain text is not fancy, but it doesn't require much loading time.  Mobile phone sites should also not be very large nor should they be created with frames or other more complicated layouts.

A webmaster may also want to consider trying to divert the mobile website visitor to a regular website.  One way this can be done is by advertising the domain name that is associated with a traditional website.  But it must be made clear that the site will only display appropriately on regular computers.  Another option is trying to capture the person's email address by offering them something free, such as an e-book or low-cost merchandise.

When they sign up to the email subscription, their first newsletter could advertise the traditional website a webmaster wants promoted.  By doing either of these options, webmasters can still take advantage of pay-per-clicks or affiliate programs, revenue generators which may not be promoted on .mobi websites due to viewing limitations with banner or text ads. 


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