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Showing posts with label Domain. Show all posts
Showing posts with label Domain. Show all posts

Sunday, May 8, 2011

How Important Are Domain Names?

The term domain name may seem like a highfaluting term that has meaning only for computer wizards and for those who spend days and nights in their computers. The truth is that the term domain name is a simple geek term referring to the address of a website.

To make it simpler, domain names are essential to websites in the same manner that names are important to people. Can you imagine people being addressed or being called using a series of pin numbers instead of their names? Remembering names is already a problem for most people so you can just imagine how chaotic it would b e if people do not have names but just numbers.

This works the same way with websites which are addressed using domain names instead of a series of numbers commonly referred to as IP address.  Like most numbers, IP addresses can be hard to remember and they are permanent meaning a new IP address for a new web hosting company.

While an IP address is just a series of hard to remember numbers, a domain name is something that can be given character and can be easily remembered. Try to browse the internet and if you want to know the domain name of the site being viewed, look at the browser bar.

The last word or series of letters after the domain name is the domain extension under which the website address is registered. Examples of domain extensions are com which refers to a commercial domain, org which refers to a non-profit domain and even no or fr which stands for France or Norway and which refers to the country domain. The extension domains are usually preceded by a period which is read as dot.

Both the name of the website, which I called the sub domain and the domain extension make up the complete domain name of a site. People who are abut to register their domain names should think carefully about the name because domain names are unique and it is what gives the website a unique characteristic. Domain names are unique because they are controlled in a centralized database.

Having your own domain name does not come free because with registration comes payment. By registering your domain name, you get the exclusive right to use that domain name but only for a certain number of years depending on the policy of the company where you bought your domain name. When that period expires and you want to continue using the domain name then you can renew your contract.

When choosing your domain name, you can use a maximum of 67 characters made up of letters from A to Z or number from zero to nine or a mixture of both numbers and letters as well the hyphen. The maximum of 67 characters already includes both the sub domain name and the domain name extension. SO if you want to have an easy-recall website then you better start thinking about a witty domain name, The key is to make your domain name catchy, easy to remember and more or less gives the user an idea of what the website is all about.

However, you can already register a domain name even if you do not have a website. On the other hand, registration of a domain name does not carry with it a website. While some domain registering companies offer web hosting, you can register your domain name with them and choose from the various web hosting companies.

Never attempt to register a domain name which contains a trademark or name already belonging to another, unless you want to be prosecuted as a cybersquatter.

Expired Domain Name – What’s It All About?

Expired domain name is just a common status in the place of domain names. This certain status of the domain name takes place when the domain name holder forgot to renew the registered domain name, and so when a certain domain name is given as “expired domain name”, it is understandable that such expired domain name is on the way to deletion from the domain name registry.

So when you receive a note from the domain name registrar that you have an expired domain name and you still want to renew such expired domain name, you should then know the basic process that the domain names go through when they are noted as “expired domain names” and on their way to deletion from the registry.

On the first stage of the domain name prior to becoming an “expired domain name”, of course you undergo for a domain name registration. It is often considered that a domain name may only be registered with a maximum of ten year period. Even upon the domain name renewal, the domain name registration period can not extend past a ten year period, so are the domain name registrars have no authority to offer a domain name registration for over ten years. However, it is interesting to know that a top level domain name like the .uk can only be registered for two years at a time.

After that, when a domain name becomes an “expired domain name” or shortly after the domain name goes past its expiration date, the expired domain name will then be deactivated. With the deactivation process, the domain name services involving the web page and the email will no longer function. However, the expired domain name may still be renewed during this period but it will take for 24 to 72 hours before the domain name services will be reactivated.

When the expired domain name reached at the said “domain name grace period” with approximately 40 days after it becomes noted as “expired domain name”, the domain name will not be active and may be renewed without paying any additional fees. And after such period for the expired domain name, here comes the next domain name expiration period which is termed as the “domain name redemption period”. This is a period for a domain name which involved a 30 day redemption period. In this case, the WHOIS contact information such as the name, address, telephone numbers, and others will be deleted and the domain name will still be inactive. Accordingly, the domain can be renewed during this time by its original holder with $105 plus renewal fees. And since it is a manual process for the registry to add the name, address, and other contact information back to the domain registry records, the process will really take much time.

Finally, after the domain name redemption period of the expired domain name, there comes a final period known as the “domain name deletion period”. So five days after the end of the redemption period for the expired domain name, the domain name will be totally deleted from the registry and will then be made available by anyone who wishes to register for a domain name.

Are Free Domain Names Worth The Cost?

Everyone likes a bargain. It's even wise to keep one's costs down. On the other hand, you can be so cheap that you cut your own throat.

Here are two ways to register a domain name for free and some reasons why you might not want to.

1. You Must Have Your Own Top Level Domain (TLD) Name

Your business website should definitely have its own top level domain (TLD) name. This means a name like yourcompany.com. It doesn't mean a subdomain of someone else's domain name, such as yourcompany.someisp.net.

Sometimes persons hesitate to register a proper domain name because of cost, lack of knowledge, or indecision. However, paying the nominal fee charged by the domain registrar for your own domain name can reap rich dividends.

A Uniform Resource Locator (URL) or Internet address like (ignoring the http part) someisp.net/hosting-accounts/yourco/, or yourcompany.someisp.net, just doesn't look as professional as yourcompany.com. It might be free (as in included with your web space) but it just doesn't cut it.

Consider: If you put your URL on your letterheads, business cards, signs, et cetera, which Internet address looks more professional?

If you mention your URL on your radio advertising or to a customer over the phone, which one will be easier to remember?

As well, what if your web host goes out of business or you decide that you want to change to another provider. Now, you need to notify everyone that you have now changed to yourcompany.someotherisp.net. You will also need to change all your stationery, signs, and advertising to reflect the change.

On the other hand, the domain name yourcompany.com, could be transferred from one web host to another simply by informing your domain name registrar of the change.

So, to avoid losing business and incurring unnecessary additional costs, be sure you have your own top level domain name.

2. Should You Get a Free Top Level Domain?

It is possible to get a free top level domain from Dot TK (@www.dot.tk). (You may also get paid dot tk (.tk) domains from them.) However, there can be disadvantages to using a free top level domain name.

Here are some of the restrictions noted on the Dot TK website.

You may register no more than three free domain names.

The ownership of the free domain remains with Dot TK. This means that you can't sell it. (Of course, if you pay for the domain you do own it and can transfer it to a new owner.)

Also, if you don't have 25 visitors come to your home page within a ninety day period, your free domain name registration is cancelled.

You need to have existing web content somewhere so that your dot tk name can be forwarded to it.

There may well be other disadvantages.

Apparently, Dot TK uses frames to show your website. This being the case, you may have issues with navigation (bookmarking or finding specific pages) and search engine friendliness.

Therefore, for serious business use, consider carefully the true cost of free domain names.

Thursday, May 5, 2011

Internet Domain Name Registration Explained

When we talk about the internet, we cannot escape the fact that one thing that is nice about the internet is that nobody really owns it. It is just a global collection of networks, both of those are big and small, that really link together in many various means just to create a certain formation or a single entity that we know today as “the internet”. Since the internet was born in 1969, it has grown from four host computer systems to hundreds of millions today. And due to such rapid growth, it is no doubt that there came a concept for domain name which ten opened up to the concept for the internet domain name registration.

So speaking of the internet domain name registration, you then should note that the term internet domain name registration has certain processes similar to a typical domain name registrations process. It is just termed as “internet domain name registration” since you are registering a domain name for the internet.

So as it is commonly noted, the internet domain name registration is not a prolonged process. However, it is just important to know that for the internet domain name registration to become easy as it should be, the effort of those who are serious of obtaining a domain name is needed. It is in fact true that the success of the internet domain name registration depends on the level of effort that those wish to own a domain name exerted.

Since we are talking about an internet domain name registration here, you should be aware that the most suitable way of looking for a domain name registrar, since it is the foremost step that a domain name consumer should take, is by using the domain name search engines. In the world of internet domain name registration, domain name search engines are the most typical way of looking for a domain name registrar. So when it is done, or once the domain name consumer is in the domain name registrar’s site on the internet for an internet domain name registration, it is followed with an act of checking the accessibility of the desired domain name.

Following to such move for an internet domain name registration, the domain name registrar will communicate with a certain domain name registry to ascertain if the requested domain name entered during the early process of internet domain name registration is accessible for purchase or the requested domain name is already bought by another party. So then it follows that if desired domain name is still accessible, then the registrant is then fortunate that he or she will be able to go through the process of internet domain name registration by of course registering the domain name.

And in the internet domain name registration, you should be aware that you need to enter or to type the contact information and the Domain Name System information for your desired domain name. Such contact information needed in the internet domain name registration is then distributed with a certain registry for the top level domain purchased. Even more considerable is that in the internet domain name registration, you are basically inserting a record into an internet directory of the entire domain names and their equivalent computers on the internet.

Free Domain Names

Without a domain name, a person does not have a suitable way to find a website.  The only problem is domain names cost money.  Granted, if a person is operating one or two sites, the cost of a domain name, (which ranges from $1.00 to $35), probably isn't too steep.  However, what if one is an avid marketer, making profit from hundreds of sites?  Even the minimum in domain name fees can add up.  This is why Internet marketing gurus might want to consider signing up for free domain names.  Three types of free domain name exist: third level domain names, first level domain names with lesser used extensions and first level domain names with traditional extensions.

The first type of free domain name is known as a third level domain name.  This is a domain name that is commonly distributed by free web hosting companies or affiliate programs.  Yet, there is a downside to this type of domain name.  This downside involves the first level domain name, (usually the company's name), having to be a part of the third level domain name.  For example, consider a website created with Geocities.

If a webmaster chooses 'web hosting' as their third level domain name, the following would be the syntax: Geocities.com/webhosting.  Such a domain name is not very convenient for potential visitors, so webmasters may want to consider redirecting these types of URLs to other versions of free domain names.

The second type of free domain name is a first level domain name that contains an extension that is not as popular in the Internet world.  Examples are the types of free domain names offered by Dot.tk or Free Domain.co.  The extensions offered from these companies are .tk and .co.nr, respectively.  These are far from a .com or a .net, but they are not as cumbersome to use as a third level domain name.  The main key is going to be making sure the initial domain name is short and easy to remember, so potential visitors won't be as offset by the unusual extension.

Finally, there are free domain names with extensions that are more commonly used such as .com or .org.  To find these a person has to do some sleuthing.  Sometimes individuals will offer them for free, since they were about to expire anyway.  A person can try to find these situations through message boards dedicated to webmasters.  Other times companies will offer these types of free domain names because they are getting free ad space.  What happens is every time the free domain name is used, a pop-up ad will show up on the person's website.  This is how the free domain name company gets their revenue. 

In conclusion, free domain names can be an excellent alternative for someone needing domains for several websites.  The best ones are those in which a person can get a first level domain, though a third level domain name is better than nothing.  To sign up for a free domain name, one can search for free domain name companies on the Internet. 

Get Traffic with Expired Domain Names

One of the greatest difficulties in being a new webmaster is trying to acquire traffic.  This is because trying to build legitimate traffic requires both time and money.  How is this so?  Well, if a webmaster is trying to obtain traffic through search engines, they will need to spend a great deal of time with link-building and content creation.  If they are trying to get traffic through a pay-per-click program, they will have to invest hundreds to thousands of dollars if they want to take advantage of a high-performance keyword.  However, there is another alternative that can allow a webmaster to get tons of traffic without having to invest too much in time or money.  It involves purchasing expired domain names.

What is an expired domain name?  An expired domain name is a domain name that never got renewed by its owner.  This could be for a variety of reasons such as disinterest in the original website, lack of funds or something more serious, such as an owner's death.  Whatever the reason when the renewal fees aren't paid, the expired domain name sits out in cyberspace still functioning as any other domain name.  There is just one difference... an expired domain name doesn't have a website attached to it, so it instead points to a 404 error page.

Indeed, it is a waste of traffic when an expired domain name points to a 404 web page.  Many domain name companies have realized this, which is why quite a few sell expired domain names either through a regular, upfront sale or through an expired domain name auction.   The prices for these domain names can range from less than $100 to over $1 million.  Some of these sales may even include a website.

So, how does a webmaster know if an expired domain name is worth buying?  First, they need to check to see the Google page rank of an expired domain name.  To do this they need to download Google's toolbar and then type in the URL of the expired domain name.  The toolbar will then let them know what the page rank is.  If the page rank indicator is gray, the expired domain name must be avoided since this means the site has been banned by Google.  Otherwise, it should be okay, though webmasters should also take into consideration the actual number associated with the page rank.  If the number is between 6 and 10, they should strongly consider buying the expired domain name.
Secondly, webmasters need to find out the Alexa rating of an expired domain name.  The Alexa rating determines how much traffic has actually gone to a domain name.  If a website has not received a significant amount of traffic, it will not have an Alexa rating.  To determine the Alexa rating for an expired domain name, webmasters need to visit Alexa.com.

Finally, webmasters need to see how many websites are linking to the expired domain name.  To do this they need to put the command link: followed by the URL of the expired domain name into a search engine.  If a lot of links are returned, this is a sign that the traffic coming to the expired domain name originated from legitimate sources.

Domain Name Redirect Services

It's no secret that a short, memorable domain name is what is needed to help visitors to a website.  It also helps if the domain name contains keywords that are likely to rank high in search engines.  So, what does a webmaster do if they are promoting an affiliate program or a website created from a free web hosting service such as Geocities?  The most affordable answer lies in taking advantage of a domain name redirect service.

What is a domain name redirect service?  It is one in which a long, cumbersome URL is 'masked' by a more memorable domain name.  Instead of having to type in the longer URL, the website visitor would type in the new domain name.  This domain name would then redirect to the original URL.  The visitor would then see the original URL in their browser.  However, most won't pay that much attention.

Domain name redirect services can be free or paid.  An example of a free service is Tiny URL.  In order to use this service, all a person has to do is enter in whatever URL they need to have shortened.  Tiny URL would then return a domain name that is much more convenient for website visitors.  This URL would have 'tiny url' as part of the domain name followed by a number.  An example is the following: tinyurl.com/3.  Granted, it's not perfect, but it is a lot better than what one would typically get with an affiliate program or a free web hosting service. 

If a person wants a more customized domain name, they will need to use pay for a redirect service.  One of the best is Namestick.  The process for using Namestick is similar to Tiny URL except webmasters must first choose the domain name they want to use for their redirect.  They can choose any domain name they wish, just like if they were getting it through their web host or a domain name company.  Namestick even provides suggestions if a person's desired domain name is taken.  Once that is done, a person will have to enter in their URL they want redirected.  After about 72 hours, the new domain name will be ready for use.

Can a person get away with not using a domain name redirect service?  It depends on how they do their marketing.  For instance, if a person does a lot of offline marketing, a short, meaningful domain name is essential.  However, if a person uses a lot of hyperlinks, a domain name redirect service may not be as important.  What are hyperlinks?  They are simply words or phrases that are linked to a particular URL.  When the visitor clicks on them, they are taken to the website that is hyperlinked within.  Hyperlinks can easily be created in HTML editors or by use of the anchor tag. 

In conclusion, a person's life can be made easier if they decide to hide their long URL with a more normal-looking domain name available through a domain name redirect service.  This is if they aren't marketing through hyperlinks, which do not require an official domain name.

Yahoo Domain Names

Businesses are fooling themselves if they think they can continue to conduct business without a website.  This is because in today's age, having a website makes many think a company is 'official.'  But a website by itself doesn't mean anything without a decent domain name.  Granted, a company can try to cut costs by using a free domain name or a third level domain name offered by free web hosting companies, but visitors won't view their site as being genuine.

Long, complicated domain names are associated with affiliate marketing or even scammers, so businesses need to try and stay away from them as much as possible.  The best solution involves getting a normal domain name from a reputable domain name company.  One of the best domain name companies around is Yahoo Domain Names.

Yahoo Domain Names is a great alternative for individuals who do not know much about domain names or website hosting.  In fact, with Yahoo Domain Names, a person can get a domain name free should they decide to buy one of their hosting packages.  The cheapest hosting package available is $11.95 a month plus a startup fee of $25.  With this along with any other Yahoo Domain Name hosting package, webmasters get an online website builder.  Basically, all they have to do is enter in their information and the site is created for them instantly.

Another reason one should choose Yahoo Domain Names is because of their domain name locking system.  This helps prevent hijackers from stealing the domain name.  With Yahoo Domain Names, the process of domain name locking is as simple as clicking a button.  Webmasters can check to make sure their domain name has been locked by looking up their Whois information.  If it says Status: Registrar-Lock, (which it will since Yahoo Domain Names was used), then they can feel assured that their domain name is safe from unauthorized individuals.

Thirdly, Yahoo Domain Names offers private domain name registration.  Without private domain name registration anyone can find a webmaster's basic contact information.  This is because ICANN has designated that webmasters have their contact info posted in a database that is accessible online.  With Yahoo Domain Names, a person can use Melbourne IT's contact information as their own.  Any inquires made to the ICANN for a webmaster's personal information will simply point to Melbourne IT.  This feature is essential in making sure a webmaster is protected from spam email and even worse, identity theft.

Lastly, Yahoo Domain Names offers 24/7 technical support.  Many webmasters overlook the importance of tech support when managing their domain names, but it is still important, especially if one is a newbie.  This is because domain names sometimes point to 404 error pages if something goes wrong.  With 24/7 tech support, Yahoo Domain Name users can pinpoint what is exactly causing the problem and get it fixed immediately.

In conclusion, if a company is having trouble deciding both where they should get their web hosting and their domain name, they should consider Yahoo Domain Names.  Yahoo Domain Names is affordable, offers great features and most importantly is trustworthy.  Many other domain name companies may not even deliver a domain name, but Yahoo Domain Names has too much of a reputation to even think about doing such things.

Is the .Com Overrated?

When it comes to domain name extensions, most people are familiar with .com.  Because of this the average webmaster is scrambling to get the perfect .com domain name.  Some may even forego registering a potential goldmine of a domain name in favor of getting a less popular .com.  Yet, there are dozens of other domain names available, some of which have gained popularity despite not being a .com.  How can a webmaster determine if their site is going to be in such a league without the traditional .com?  This article will explain how.

First, a webmaster needs to evaluate the purpose of their website.  If their website is designed to simply direct people to an affiliate page, then it won't really matter what extension it has, since they are only going to visit it once anyway.  However, if a website is designed for repeat visits, people may not care about the site not having a .com.  Sites that contain updated information, games and message boards tend to be the type of sites that get repeat visitors. 

Secondly, webmasters need to consider the memorable nature of their domain name.  If a webmaster is able to create a witty domain name hack, such as del.icio.us,  and their content is good, it may not matter that they don't have a .com.   A good site that can allow a webmaster to register unconventional domain name extensions is New.net.  This site offers extensions such as .love and .free.  By looking at these extensions, webmasters can start pondering ideas for their own domain name hacks.  If they need help, they can always type the word or letters used in the extension in a keyword analyzer or search engine.

Thirdly, webmasters need to determine whether or not a domain name with an unconventional extension will rank higher in search engines than a domain name with a traditional one.  In fact, consider the above-mentioned example of del.icio.us.  Honestly,  how many people are typing such a domain name in their browser?  While it is certainly memorable, all of the periods associated with it are annoying.  Yet, the site still has a high search engine ranking, which is probably how it's getting its traffic.

Surfers visit it from the search engine, bookmark it and never again have to be associated with its unique URL.  This is the type of success a webmaster wants to emulate.  Indeed, if a domain name is keyword-rich and memorable, webmasters need to definitely go for whatever extension is available for it. 

Of course, this is not to say that a person must be limited to just domain name.  If they want to still use .coms after using other extensions they can.  In fact, the more domain names that point to a site, the more likely a search engine bot will index it higher.  So, ultimately, with this strategy, webmasters will have two domain names they can work with.  They can use the one with the unconventional domain name in search engine marketing in hopes of getting indexed high, while the other one can be used in printed media, where people are more likely to be concerned with the type of URL they are entering in their browser.

Making Money Selling Domain Names

Selling domain names can be quite profitable for webmasters.  This is particularly the case if the webmaster sells a domain name that has an existing line of traffic.  In these situations domain names can generate thousands of dollars for their webmasters.  There have even been domain name names that allowed webmasters to collect millions in profit.  With a little bit of basic knowledge, you can emulate such success for yourself.  This article will provide that information through an easy to follow step-by-step guide.

First, you will need to find a search engine keyword that is highly searched yet not used much by other websites.  You can do this by using a keyword analyzer.  The best keyword analyzers are those that you pay for, such as Word Tracker or Keyword Analyzer.  The reason why these are preferable over free ones is because they let you know how much competition you are facing with a potential keyword.  Free ones only tell you how much the keyword has been searched.  If money is a problem, try to get a paid keyword analyzer that is offering a free sample, such as Word Tracker.  You can upgrade to the paid version once you return profit from the sale of your domain name.

With your keyword chosen, you will need to get a domain name and web hosting.  Why do you need web hosting if you're going to sell just the domain name?  It's because you're going to need a website to drive traffic to that domain name.  Without a website visitors won't want to return to whatever domain name you selected.  This lessens the main element that gives a domain name profitability: traffic.

Anyway, try to get a package that will include both web hosting and a domain name at the same time, since you won't have to worry about transferring anything later.  When you choose your domain name, make sure you include your selected keyword in its phrasing.  If you find that your selected keyword is taken as a domain name, try making alterations like saying "a1", "123" or "101."  For example, say the keyword "Careers" is taken as a domain name.  You could say "A1 Careers," "Careers 123" or "Careers 101."  Alternatively, you could try searching for a related keyword that isn't taken as a domain name.  Either way, keep trying until you get a memorable yet keyword-rich domain name that still has a .com extension.

Now, you will need to create a website for your domain name.  It doesn't have to be big... even a one-pager could do the trick, if you don't mind a website so simple.  Write an article related to the keyword you chose and create a simple site using Microsoft Word, (make sure you save the document as an .HTML file).  Sign up for Adsense and/or an affiliate program, so you can offer additional resources for your visitors.  You will also earn a commission if a sale is made or a clickthrough generated, (depending on the program you joined).

Once your website is uploaded, you need to focus on traffic-building.  You can get an initial boost by buying traffic, though make sure the company you buy your traffic from uses expired domain names rather than bots or even incentive traffic, (such as paid emails).  But even after this you will need to try to build up inbound links.  These are websites that link to you.  Post your site on any free site, such as directories, message boards or online classified ads.  Also, make sure you submit articles to free article directories.  Additionally, try to initiate link exchanges.  You can do this by emailing the webmaster or finding link exchange networks such as Link Market.

Keep building up your links until you get a steady stream of traffic.  If you get enough traffic, you will get an Alexa rating.  If the rating is pleasing, find a domain name appraiser and see how much your domain name can go for.  This will give you some idea of how much you can realistically get, but don't get discouraged if the number seems low.  Why?  It's because some people will care more about the traffic your domain name is receiving over the supposed SEO elements of it.

Either way, when you feel you are ready put your domain name up for auction.  You may even want to include your original website, though this is optional.  When the domain name sells, you will need to transfer it over to the new webmaster's account... your web hosting company can help you with this.

With your profit you may want to consider doing the venture again with an expired domain name.  This will get you a traffic boost without having to go through the actual process of traffic-building, (if you decide you don't want to do that).

Monday, April 4, 2011

7 Strategies to Choosing an Effective Domain Name

A friend of mine calls me the "Domain Queen", since at one time I owned around 50 domains.  I've let many of them go (I own only 22 now) as my business has changed and developed, or I've just simply lost interest in the project.  I'm often asked how I go about picking effective domain names, so as the "Domain Queen", I'll share my thought process with you.

1.What's the purpose of the domain name? Are you planning on using this name as the main website for your company, as a one page sales letter site, or squeeze page site?  If the domain name will be your primary company website, try and find the closest version to your company name that you can.  If you're just starting out, choose your business name and domain name with care.  When I started my virtual assistant practice, I chose the name SOHO Business Solutions, as I thought everyone knew that SOHO stood for Small Office, Home Office.  I think I've run into 2 people in my 7 years in business who knew what that acronym stood for. If I had it to do over again for this business, I would choose a business name and domain name with virtual assistant in the title, like InternetMarketingVirtualAssistant.com, a name I just recently purchased.

If the purpose of a domain is for a one-page sales letter site or a squeeze page, think ahead as to how you might promote this site.  Because content is king in today's internet marketing world, there's little chance that either of these types of sites would be picked up by the search engines on key words.  Therefore, your best promotion strategy is PPC, or "pay per click", where you're buying keywords for placement in search engines.  If you're buying keywords from Google, for example, the paid listings appear at the top of a search in a blue box, or down the right-hand side of your screen.  You want to be sure that the info displayed there is compelling enough to get someone to click and visit your site.  So, for example, I've created a squeeze page, GetMoreClientsOnline.com, which has a compelling solution to a common problem that my clients have, as a side door gateway to my OnlineBizCoachingCompany.com coaching website.

2.  Brainstorm a list of ideas of the problem you're trying to solve or the solution that you have.  A domain name that clearly indicates what you do, or a problem that you solve, or a solution that you have to a problem will give a visitor a fairly clear picture of what s/he'll find on your website.  What I typically do is go to my domain registrar, www.UltraNetDomains.com, and just start plugging in the names I'm brainstorming until I come up with 3 or 4 that are available.  If the domain name that you type in isn't available, the service will come up with 10 or so alternates for you to consider.  I found this alternate listing quite helpful recently in picking the name of an article directory site that I want to create.

3.  For SEO (Search Engine Optimization) purposes, it helps to have your keywords in your domain name.  Marla Regan, who's a professional organizer, has put two keywords in her domain name, OrganizedTime.com. Retirement Coach Lin Schreiber has her keyword niche in her domain, RevolutionizeRetirement.com.  Consultant John Reddish has the desired outcome keywords in his domain, GetResults.com.  I own a domain that I haven't yet developed for house sitters, BecomeAHouseSitter.com.  Before buying your domain, make a list of keywords that someone might use to find you online.  This list could include your industry, your target market or niche, a problem your target market has, or a solution that you can offer.

4. Shorter is better, if it's to be your primary domain. I haven't always followed my own rules here, as I tend to have business names that are quite lengthy. If the domain name is going to be your primary domain where your primary email address will be housed, you want your domain name to be as short, catchy, and memorable as possible. After a few times of spelling out your lengthy email address, you'll come to appreciate the beauty of a short domain name. Your domain name can contain up to 67 letters and numbers, although I would encourage you not to have one of this length, and can contain no special characters other than hyphens.

5.  Purchase your your given name as a domain name.  I typically tell my clients not to try and brand their given name as their business name, as that takes many years, much money, and lots of hard work to have the name recognition of Oprah, for example.  However, it still pays to purchase your given name as a domain name, as well as any common misspellings of your name.  Many people think my name is Donna Gunther, with an "h" in the last name, but I've been unable to register that common misspelling of my name, as a photographer in Venice, CA, has owned in since 2000. Once you've purchased your name as a domain, you can redirect it to your primary website.  This means that when someone types in a domain, they land at the website to which you pointed that domain.  So, currently DonnaGunter.com redirects to OnlineBizCoachingCompany.com because I don't want to use my name as a website, although that might change in the future.

6. Buy the .COM version of the name if it is available.  When people hear a domain name, they "hear" .COM whether it's .NET or .BIZ or .ORG or whatever.  So, it pays to find a domain name that you like that is part of the .COM family. If you just can't get the name you want, try a hyphenated version of the .COM name.  For example, when I was seeking a domain name for my Self-Employment Coaching Gym, I really wanted SelfEmploymentSuccess.com, but it wasn't available.  However, Self-Employment-Success.com was available, so I grabbed that.  Many SEO specialists state that search engines like hyphenated names, and many online business owners use hyphenated keywords in their domain names to be more attractive to search engines. I don't have a clear answer as to the validity of this theory, so I just advocate going this route before having to resort to the .NET or .BIZ of the name you desire.  Some domain name holders may be willing to sell you the domain name that you want.  You can find out who owns a domain name by checking the WhoIs Registry at Internic, http://www.internic.net/whois.html.  For info about country codes (two-letter) top-level domains (.UK or .CA, for example) visit http://www.uwhois.com/cgi/domains.cgi?User=NoAds

7.  Consider owning other versions of your primary domain name. If you are registering the .COM version of a domain for your business, you may also want to secure variations of the name, alternate spellings, common misspellings, and the .NET and .ORG versions of your domain and repoint them to your main site to keep them out of the hands of your competitors. You can also go broke very quickly by purchasing all of these variations, so exercise some restraint in your purchases and don't go crazy with purchasing every single variation of your domain name.  For my coaching company site, I own both the OnlineBizCoachingCompany.com and OnlineBusinessCoachingCompany.com and decided that was good enough.

Your domain name is the beginning of the establishment of your presence online,  Take some time and put some thought into the process so that the domain name serves you well in the years to come, and is an effective tool for helping you get more clients online.



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5 Ways To Think Up A Great Domain Name That's Still Available

I'd be a zillionaire if I earned a dollar each time someone complains that all the great domain names are already taken. It's just not true, however. Even in a highly competitive industry, you can think up original, appealing domain names for businesses by using naming tactics that few people use, such as these:

1. Focus on results. What is the outcome or end result that people want to have from buying a certain product or service? How do they feel when they have finished the transaction? My own company name, Named At Last, falls into this category.

2. Look for puns. Make a list of relevant keywords, say each out loud and play around with the sounds. Puns are much less likely than other kinds of names to have been registered because their component parts are not actual words. For instance, the name Sitesfaction, for a web design company, was a finalist in our first naming contest - and an available domain at that time despite tens of thousands of web design firms in the English-speaking world.

3. Think slang. Let your imagination and memory fly around for pleasing-to-the-ear expressions. As of today, the domain BoyOhBoyToys.com for an online toy store is unregistered, as is a domain for its sister store AttaGirlToys.com.

4. Go symbolic. Suppose you're an expert on the horror genre and want to start a paid online community for horror fans. Horrorific.com, horrorgate.com and Horrornet.com are all taken, but as of today, the less obvious and more vivid FrightOwl.com is not.

5. Vary real words. "Google's name is a play on the word googol, which refers to the number 1 followed by one hundred zeroes," says the Press Center of the world's most successful search engine. "The word was coined by the nine-year-old nephew of mathematician Edward Kasner," it continues - providing another hint for creative naming: consult a kid.

Happy Naming!


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COOL PHOTOS BANK
WORLD'S BEST DREAMY PHOTOS
NATURE OF GOD
WORLD'S BEST WILDLIFE PHOTOS
Amazing Filter
VINTAGE DESI
MYSTERY OF LIFE
FOR UR COMPUTER
VIRGINE DESI
ART OF LIFE
FASHION OF LIFE
DREAMY HEALTH
FEATURE TECHNOLOGY
PHOTOS WAR
SECRET OF EARN MONEY ONLINE

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